Online Marketing•31 March 2021•3 min readApple Update Impact On FacebookApple's recently delayed, but nonetheless upcoming, update to iOS14 (i)S 14.5) will include the already much discussed "App Tracking Transparency" feature, which will require that…Read more→
Social Media•26 February 2021•2 min readA Decentralised Social NetworkTwitter, one of the most active social media platforms, has been working on a new, decentralised social network, (called Bluesky) for a couple of years now, and earlier this…Read more→
Social Media•26 February 2021•2 min readFacebook Counters Apple Privacy UpdateIn the middle of an on-going privacy battle between Facebook and Apple, Facebook is launching a strategy designed to circumvent a planned Apple update that will severely impact…Read more→
Online Marketing•27 January 2021•3 min readApple Changes Affect Facebook MarketingRecently announced changes to the latest Apple iOS operating system, (iOS 14), have made it necessary for users to actively opt in to the kind of tracking that Facebook has…Read more→
News•27 November 2020•3 min readDisappearing Tweets & The Return Of VerificationTwitter made two recent announcements about changes to the platform, one of which was the launch of their new "Fleets" messaging, which allows users to send a series of short…Read more→
Social Media•28 October 2020•1 min readFacebook Removes Ad Text LimitIn a move which will no doubt be welcomed by Facebook advertisers everywhere, Facebook has removed its restrictions on text in your Facebook image ads, which was previously…Read more→
Online Marketing•30 March 2020•2 min readMarketing In The Time Of Lock-DownThe outbreak of COVID-19 in South Africa, and the resulting lock-down that the government has put in place to help slow the spread of transmission has resulted in many…Read more→
Online Marketing•28 February 2020•3 min readWhich Social Media Platform?Although broadly similar on the surface, the various social media platforms can differ widely in the intent of their users, and as a result, choosing the right social media…Read more→
Online Marketing•28 June 2019•2 min readWhatsApp Acting Against SpamIn a recent update on their website, Facebook-owned WhatsApp, arguably now the most popular messaging platform in the world, announced that as of December 7th this year, they will…Read more→
Analytics•27 November 2018•1 min readFacebook Introducing Advanced AnalyticsAt the beginning of this month, Facebook announced that they were rolling out advanced analytics that would make it possible to measure performance at a level higher than simply…Read more→
Social Media•19 September 2018•2 min readUS Pressures Facebook & Twitter To Make Rules ClearerThe on-going investigations into election interference and misinformation by the United States congress saw appearances by both the Chief Operating Officer of Facebook, and the…Read more→
Social Media•30 July 2018•2 min readFacebook Shares Drop On Q2 GrowthFacebook has just released its earnings report for the 2nd quarter of 2018, and slowed growth for the social media platform is causing some concern regarding its future potential.…Read more→
